Scaling with Twitch Influencers
March 10, 2021 at 10AM PT / 1PM ET
Dwayne Waite Jr. | Marketing Manager at Schell Games
A BRANDS WORKING REMOTE TALKING INFLUENCERS LIVE EVENT PRESENTED BY
Main Discussions
In our live conversation, we aim to explore:
- Using behavior indicators to find the right influencers for their brand.
- What an influencer program primarily on Twitch and YouTube looks like.
- Identifying quality influencers over quantity to create a successful program.
- How to run a successful influencer program without an ecommerce storefront.
Hosted by
Katya Allison
Director of Marketing Content at GRIN
Schell Games is one of the largest independent game design and development studios in the United States. During our chat with Dwayne, he will share his insights on what it takes to run a gaming influencer program along with the value of finding influencers that both have the right audience and are high-quality content creators.
As a result of getting the right tool in place, he’s been able to scale and develop a strategic influencer program that is successful that is establishing best practices for the studio.
As a result of getting the right tool in place, he’s been able to scale and develop a strategic influencer program that is successful that is establishing best practices for the studio.
