{"id":17122,"date":"2021-09-29T08:00:00","date_gmt":"2021-09-29T15:00:00","guid":{"rendered":"https:\/\/grin.co\/?p=17122"},"modified":"2025-10-03T14:41:28","modified_gmt":"2025-10-03T21:41:28","slug":"complete-guide-to-patreon-influencer-marketing","status":"publish","type":"post","link":"https:\/\/grin.co\/blog\/complete-guide-to-patreon-influencer-marketing\/","title":{"rendered":"The Complete Guide to Patreon Influencer Marketing"},"content":{"rendered":"\n\n\n<p>Wealthy merchants commissioning artists dates back to ancient times and became its own legitimized economy during the European Renaissance. Traditionally, creatives struggle to earn a living unlike their technically-skilled counterparts. But thanks to patrons, artists can enjoy a comfortable lifestyle while they focus solely on what they do best.<\/p>\n\n\n\n<p>Today, <a aria-label=\" (opens in a new tab)\" class=\"rank-math-link\" href=\"https:\/\/www.patreon.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Patreon.com<\/a> is the leading arts patronage network online. It focuses on helping content creators monetize their expertise and build communities of online support.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What is Patreon?<\/h2>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>\u201cPatreon powers membership businesses for creators by giving them the tools they need to acquire, manage, and energize their paying patrons.\u201d <\/em><\/p>\n<cite><em>&#8211; <\/em><a href=\"https:\/\/www.patreon.com\/about\" target=\"_blank\" aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener\" class=\"rank-math-link\"><em>Patreon.com<\/em><\/a><\/cite><\/blockquote>\n\n\n\n<p><strong><em>Patreon draws its primary user base from social media content creators<\/em><\/strong>. These users can split their content between what is freely available to all and what members must pay to access.<\/p>\n\n\n\n<div id=\"video-cab3a96\" class=\"video-c88c43e cc-vid\"><div id=\"video-cab3a96-videoe-iframe\" class=\"cc-iframe-container\"><iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/rwvUjAv6pxg?modestbranding=0&amp;enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/div><\/div>\n\n\n\n<p>Many are under the impression that the only way to earn cash as a creator is to collaborate with brands. But in reality, there are several ways for creators to earn a living when publishing <a href=\"https:\/\/grin.co\/blog\/how-do-you-create-authentic-content\/\" class=\"rank-math-link\">authentic content<\/a>. <strong>Patreon is a great solution that offers a unique crowdfunding experience that both creators and fans love<\/strong>.<\/p>\n\n\n\n<img decoding=\"async\" id=\"image-c94f2ef\" class=\"image-c6590f5 cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2021\/09\/Patreon-numbers.webp\" alt=\"\">\n\n\n\n<p><em>Image via <a href=\"https:\/\/www.patreon.com\/about\" target=\"_blank\" rel=\"noreferrer noopener\">Patreon<\/a><\/em><\/p>\n\n\n\n<p><strong><em>Influencers and creators can sign-up for Patreon to manage all of their top fans in one place. Followers join a creator\u2019s Patreon by paying a monthly or per post subscription.<\/em><\/strong><\/p>\n\n\n\n<p>The creator can choose which cost structures they prefer, as well as what their various memberships include. Most Patreon users offer 2-4 membership options for their fans.<\/p>\n\n\n\n<img decoding=\"async\" id=\"image-c414390\" class=\"image-cdcea34 cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2021\/09\/statistic_id1243568_patreon_-number-of-creators-2016-to-2021.webp\" alt=\"\">\n\n\n\n<p><em>Image via <\/em><a href=\"https:\/\/www.statista.com\/statistics\/1243568\/patreon-number-of-creators\/\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Statista<\/em><\/a><\/p>\n\n\n\n<div class=\"wp-block-kadence-accordion alignnone\"><div class=\"kt-accordion-wrap kt-accordion-id17122_194b49-e2 kt-accordion-has-3-panes kt-active-pane-0 kt-accordion-block kt-pane-header-alignment-left kt-accodion-icon-style-arrow kt-accodion-icon-side-right\" style=\"max-width:none\"><div class=\"kt-accordion-inner-wrap\" data-allow-multiple-open=\"false\" data-start-open=\"none\">\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-3 kt-pane17122_cd3423-a1\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\">Infographic Transcript<\/span><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_bookOpen kt-btn-side-right\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M2 3h6a4 4 0 0 1 4 4v14a3 3 0 0 0-3-3H2z\"\/><path d=\"M22 3h-6a4 4 0 0 0-4 4v14a3 3 0 0 1 3-3h7z\"\/><\/svg><\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\">\n<p><em><strong>Number of creators on Patreon from March 2016 to March 2021<\/strong><\/em><\/p>\n\n\n\n<p><em>March 2016: 26,703<\/em><\/p>\n\n\n\n<p><em>June 2016: 31,744<\/em><\/p>\n\n\n\n<p><em>September 2016: 38,203<\/em><\/p>\n\n\n\n<p><em>December 2016: 45,243<\/em><\/p>\n\n\n\n<p><em>March 2017: 55,603<\/em><\/p>\n\n\n\n<p><em>June 2017: 67,571<\/em><\/p>\n\n\n\n<p><em>September 2017: 80,059<\/em><\/p>\n\n\n\n<p><em>December 2017: 91,847<\/em><\/p>\n\n\n\n<p><em>March 2018: 106,821<\/em><\/p>\n\n\n\n<p><em>June 2018: 117,966<\/em><\/p>\n\n\n\n<p><em>September 2018: 124,078<\/em><\/p>\n\n\n\n<p><em>December 2018: 30,170<\/em><\/p>\n\n\n\n<p><em>March 2019: 138,881<\/em><\/p>\n\n\n\n<p><em>June 2019: 136,911<\/em><\/p>\n\n\n\n<p><em>September 2019: 133,667<\/em><\/p>\n\n\n\n<p><em>December 2019: 137,083<\/em><\/p>\n\n\n\n<p><em>March 2020: 171,279<\/em><\/p>\n\n\n\n<p><em>June 2020: 192,965<\/em><\/p>\n\n\n\n<p><em>September 2020: 180,099<\/em><\/p>\n\n\n\n<p><em>December 2020: 185,537<\/em><\/p>\n\n\n\n<p><em>March 2021*: 187,732<\/em><\/p>\n\n\n\n<p><em>Sources: Backlinko; Patreon; Graphtreon<\/em><\/p>\n\n\n\n<p><em>Additional Information: Worldwide; Patreon; Graphetron; March 2016 to March 2021; Creators with at least one patron<\/em><\/p>\n<\/div><\/div><\/div>\n<\/div><\/div><\/div>\n\n\n\n<p>With each new subscriber, creators earn money, and with enough subscriber support, many creators are able to earn a decent living.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">What type of content is available on Patreon?<\/h4>\n\n\n\n<p>There is very little content that Patreon does not support. Additionally, creators can add their social media accounts, a Discord page, and website.<\/p>\n\n\n\n<p>Among the most common types of Patreon content are:<\/p>\n\n\n\n<div id=\"list-cbd89d6\" class=\"list-caa7ad8\"><ul><li>Videos<\/li><li>Podcasts\/audio<\/li><li>Tutorials<\/li><li>Blogs\/vlogs<\/li><li>Behind-the-scenes looks<\/li><li>Live streams<\/li><li>Virtual group events<\/li><li>Group discussions<\/li><li>Private\/direct messages<\/li><\/ul><\/div>\n\n\n\n<p>Most Patreon users create more than one type of content for their subscribers. <strong><em>The ultimate goal is for creators to build closer relationships with their paying fans<\/em><\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">How does the Patreon model impact influencer marketing?<\/h3>\n\n\n\n<p>One ongoing challenge in <a class=\"rank-math-link\" href=\"https:\/\/grin.co\/influencer-marketing-guides\/\">influencer marketing<\/a> is getting consistently authentic brand endorsements. It can be tempting for some creators to promote products that they\u2019ve never tried or dislike in order to pay their bills.<\/p>\n\n\n\n<p><strong>Platforms like Patreon take the pressure off influencers to monetize their craft through brand endorsements alone<\/strong>. Creators can cater to their most dedicated fans and get rewarded with positive cash flow.<\/p>\n\n\n\n<img decoding=\"async\" id=\"image-cd24a2e\" class=\"image-c45222f cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2021\/09\/eMarketer-have-us-influencers-felt-need-seek-alternative-income-outside-of-campaign-work-with-brands-of-respondents-april-2021-265750.webp\" alt=\"\">\n\n\n\n<p><em><em>Image via <a href=\"https:\/\/content-na1.emarketer.com\/influencer-monetization-2021#page-charts\" target=\"_blank\" rel=\"noreferrer noopener\">eMarketer<\/a><\/em><\/em><\/p>\n\n\n\n<div class=\"wp-block-kadence-accordion alignnone\"><div class=\"kt-accordion-wrap kt-accordion-id17122_69c707-7d kt-accordion-has-3-panes kt-active-pane-0 kt-accordion-block kt-pane-header-alignment-left kt-accodion-icon-style-arrow kt-accodion-icon-side-right\" style=\"max-width:none\"><div class=\"kt-accordion-inner-wrap\" data-allow-multiple-open=\"false\" data-start-open=\"none\">\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-3 kt-pane17122_b372ba-bf\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\">Infographic Transcript<\/span><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_bookOpen kt-btn-side-right\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M2 3h6a4 4 0 0 1 4 4v14a3 3 0 0 0-3-3H2z\"\/><path d=\"M22 3h-6a4 4 0 0 0-4 4v14a3 3 0 0 1 3-3h7z\"\/><\/svg><\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\">\n<p><em><strong>Have US Influencers Felt the Need to Seek Alternative Income Outside of Campaign Work with Brands?<\/strong><\/em><\/p>\n\n\n\n<p><em>% of respondents, April 2021<\/em><\/p>\n\n\n\n<div id=\"list-cf977f4\" class=\"list-c3560ec\"><ul><li><em>79.8% of respondents indicated that they felt the need to seek alternative income outside of campaign work with brands.<\/em><\/li><li><em>20.2% of respondents indicated that they didn\u2019t feel the need to seek alternative income outside of campaign work with brands.<\/em><\/li><\/ul><\/div>\n\n\n\n<p><em>Source: Mavrck, \u201cCreator Pulse Survey,\u201d April 29, 2021<\/em><\/p>\n<\/div><\/div><\/div>\n<\/div><\/div><\/div>\n\n\n\n<p>Because of Patreon\u2019s creator benefits, <strong>brands can focus on <a class=\"rank-math-link\" href=\"https:\/\/grin.co\/creator-influencer-recruitment\/\">recruiting the right influencers<\/a> to promote their products<\/strong>. Influencers who genuinely love the products that they promote regularly generate better engagements and conversions.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>\u201cInfluencer marketing is the most effective way to build a valuable brand\u2014IF it\u2019s done well. What\u2019s the secret? Trust. When people trust someone\u2019s endorsement of your brand, when they can sense the relationship is real, they believe it\u2014and they\u2019ll buy.\u201d <\/em><\/p>\n<cite><em>&#8211; GRIN, <\/em><a href=\"https:\/\/grin.co\/authentic-influencer-marketing\/\"><em>Authentic Influencer Marketing<\/em><\/a><\/cite><\/blockquote>\n\n\n\n<p>Lastly, <strong>Patreon offers brands an additional way to vet their influencers. Brands should focus on those creators who they believe in<\/strong>, and it\u2019s not unusual for influencer marketers to follow their favorite influencers on Patreon.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How can brands use Patreon?<\/h2>\n\n\n\n<p>Patreon is designed to bring followers and creators together in a more intimate way. But just because the platform caters to these groups doesn\u2019t mean that brands can\u2019t benefit from it, too.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Recruit Patreon creators<\/h3>\n\n\n\n<p>Even though Patreon\u2019s creator discovery options are limited, marketers can search for their favorite social media creators and follow them on Patreon.<\/p>\n\n\n\n<p>Most Patron accounts have the option to follow a creator for free. But marketers may also choose to invest in a creator membership to get an up-close and personal view of an influencer prospect for their next Patreon influencer marketing campaign.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Leverage Patreon in your influencer marketing campaign<\/h3>\n\n\n\n<p>Brands already partnering with Patreon creators can launch a campaign that includes that creator\u2019s Patreon audience.&nbsp;<\/p>\n\n\n\n<p>For example, Patreon members might enjoy exclusive discounts or product sneak peaks. So long as the <strong><em>campaign delivers value to the creator\u2019s audience<\/em><\/strong>, this approach can be very effective.<\/p>\n\n\n\n<img decoding=\"async\" id=\"image-c416b5b\" class=\"image-ce8cebe cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2021\/09\/top-goalsobjectives-using-influencer-marketing-according-us-agencymarketing-professionals-nov-2020-of-respondents-265746-8.webp\" alt=\"\">\n\n\n\n<p><em><em>Image via <a href=\"https:\/\/chart-na1.emarketer.com\/246820\/top-goalsobjectives-using-influencer-marketing-according-us-agencymarketing-professionals-nov-2020-of-respondents\" target=\"_blank\" rel=\"noreferrer noopener\">eMarketer<\/a><\/em><\/em><\/p>\n\n\n\n<div class=\"wp-block-kadence-accordion alignnone\"><div class=\"kt-accordion-wrap kt-accordion-id17122_675610-82 kt-accordion-has-3-panes kt-active-pane-0 kt-accordion-block kt-pane-header-alignment-left kt-accodion-icon-style-arrow kt-accodion-icon-side-right\" style=\"max-width:none\"><div class=\"kt-accordion-inner-wrap\" data-allow-multiple-open=\"false\" data-start-open=\"none\">\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-3 kt-pane17122_726bf0-96\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\">Infographic Transcript<\/span><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_bookOpen kt-btn-side-right\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M2 3h6a4 4 0 0 1 4 4v14a3 3 0 0 0-3-3H2z\"\/><path d=\"M22 3h-6a4 4 0 0 0-4 4v14a3 3 0 0 1 3-3h7z\"\/><\/svg><\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\">\n<p><strong><em>Top Goals\/Objectives for Using Influencer Marketing According to US Agency\/Marketing Professionals, Nov 2020&nbsp;<\/em><\/strong><\/p>\n\n\n\n<p><em>% of respondents<\/em><\/p>\n\n\n\n<p><em>Reach\/discover new target customers: 35%<\/em><\/p>\n\n\n\n<p><em>Increase product consideration: 31%<\/em><\/p>\n\n\n\n<p><em>Drive sales: 26%<\/em><\/p>\n\n\n\n<p><em>Build long-term brand equity: 25%<\/em><\/p>\n\n\n\n<p><em>Drive purchase intent: 23%<\/em><\/p>\n\n\n\n<p><em>Communicate brand values\/purpose: 22%<\/em><\/p>\n\n\n\n<p><em>Build short-term brand mindshare: 18%<\/em><em>Build customer loyalty<\/em><em> <\/em><em>: 18%<\/em><\/p>\n<\/div><\/div><\/div>\n<\/div><\/div><\/div>\n\n\n\n<p>Creators can also use their Patreon to promote special events, such as a brand sponsored virtual conference or contest.&nbsp;<\/p>\n\n\n\n<p>When asking a creator to promote your brand on Patreon,<strong><em> it\u2019s important to keep in mind that most creators guard their Patreon members from overt brand mentions.<\/em><\/strong> If your relationship with that influencer is strong, there are many ways to integrate your product on a creator\u2019s Patreon page without alienating paying members.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Access crowdfunding for unique content<\/h3>\n\n\n\n<p>An increasing number of brands are also launching their own creator accounts on Patreon. For marketing teams that consistently create <a href=\"\/product\/influencer-content-management-platform\/\">brilliant content<\/a>, Patreon can act as a crowdfunding solution for scaling brands and startups.<\/p>\n\n\n\n<p>For example, you can use your Patreon page to offer members special discounts, early access, or even solicit feedback on new products\/services. It\u2019s a great way to generate additional revenue while also building your brand community.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Top 7 Creators on Patreon<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">1. <a href=\"https:\/\/www.patreon.com\/orions_charge\" target=\"_blank\" aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener\" class=\"rank-math-link\">Orion\u2019s Charge<\/a><\/h3>\n\n\n\n<img decoding=\"async\" id=\"image-cb0c1ad\" class=\"image-c9561d9 cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2021\/09\/Screen-Shot-2021-09-17-at-1.50.54-PM.webp\" alt=\"\">\n\n\n\n<p><em>Image via <a href=\"https:\/\/www.patreon.com\/orions_charge\" target=\"_blank\" rel=\"noreferrer noopener\">Orion&#8217;s Charge<\/a><\/em><\/p>\n\n\n\n<p>Their Patreon community is actively engaged in Orion\u2019s Charge\u2019s efforts to write and publish a memoir-style book about \u201ca young woman blindly engaging in toxic relationships as she believed everything she felt and thought.\u201d Members get regular updates, Zoom groups meetings, and exclusive videos not available on TikTok.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. <a href=\"https:\/\/www.patreon.com\/kindafunny\" target=\"_blank\" aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener\" class=\"rank-math-link\">Kinda Funny<\/a><\/h3>\n\n\n\n<img decoding=\"async\" id=\"image-cab69f6\" class=\"image-ccefbe8 cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2021\/09\/Screen-Shot-2021-09-17-at-1.51.52-PM.webp\" alt=\"\">\n\n\n\n<p><em>Image via <a href=\"https:\/\/www.patreon.com\/kindafunny\" target=\"_blank\" rel=\"noreferrer noopener\">Kinda Funny<\/a><\/em><\/p>\n\n\n\n<p>Kinda Funny is a team of content creators who recently formed their own production company. They achieved popularity as a YouTube channel and podcast before building their audience on Patreon.<\/p>\n\n\n\n<p>As a creative team, Kinda Funny reviews movies, discusses general entertainment, and puts on random stunts and skits.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. <a href=\"https:\/\/www.patreon.com\/kinagrannis\" target=\"_blank\" aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener\" class=\"rank-math-link\">Kina Grannis<\/a><\/h3>\n\n\n\n<img decoding=\"async\" id=\"image-c58b901\" class=\"image-ce2b838 cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2021\/09\/Screen-Shot-2021-09-17-at-1.55.00-PM.webp\" alt=\"\">\n\n\n\n<p><em>Image via <a href=\"https:\/\/www.patreon.com\/kinagrannis\" target=\"_blank\" rel=\"noreferrer noopener\">Kina Grannis<\/a><\/em><\/p>\n\n\n\n<p>Kina Grannis is the founder and owner of KG Records. Before starting her Patreon, Kina worked in the music label industry. She decided that she wanted to create music on her schedule and in her favorite styles. Not only does she write and perform songs, but she also shoots and edits her own videos.<\/p>\n\n\n\n<p>Patreon now serves as her primary fan base. Members get previews on upcoming singles, free music downloads, direct contact with Kina, and discounts on fan merchandise.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">4. <a href=\"https:\/\/www.patreon.com\/thefantasyfootballers\" target=\"_blank\" aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener\" class=\"rank-math-link\">The Fantasy Footballers<\/a><\/h3>\n\n\n\n<img decoding=\"async\" id=\"image-c098292\" class=\"image-c3d734a cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2021\/09\/Screen-Shot-2021-09-17-at-1.55.56-PM.webp\" alt=\"\">\n\n\n\n<p><em>Image via <a href=\"https:\/\/www.patreon.com\/thefantasyfootballers\" target=\"_blank\" rel=\"noreferrer noopener\">The Fantasy Footballers<\/a><\/em><\/p>\n\n\n\n<p>The Fantasy Footballers is a podcast team that discusses NFL and fantasy football year-round. Each episode features informed discussions on \u201cevery trade, transaction, start, sit, must-have waiver wire pickup and fantasy football sleeper, bust and breakout.\u201d<\/p>\n\n\n\n<p>Podcast fans are known as \u201cfoot fans.\u201d The podcast founders created a Patreon to fund and grow their brand. Thanks to their Patreon, all members of the podcast team work for The Fantasy Footballers full-time. Subscribers get bonus content, branded gifts, and direct contact with podcast members.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">5. <a href=\"https:\/\/www.patreon.com\/exocomics\" target=\"_blank\" aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener\" class=\"rank-math-link\">Extra Ordinary Comics<\/a><\/h3>\n\n\n\n<img decoding=\"async\" id=\"image-c49114f\" class=\"image-c5b309f cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2021\/09\/Screen-Shot-2021-09-17-at-1.56.42-PM.webp\" alt=\"\">\n\n\n\n<p><em>Image via <a href=\"https:\/\/www.patreon.com\/exocomics\" target=\"_blank\" rel=\"noreferrer noopener\">Extra Ordinary Comics<\/a><\/em><\/p>\n\n\n\n<p>Li created Extra Ordinary Comics to fund their artist\u2019s journey. The graphic novelist\u2019s portfolio <a href=\"https:\/\/www.exocomics.com\/\" target=\"_blank\" aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener\" class=\"rank-math-link\">exists online<\/a>, and fans may enjoy those comics for free at any time.<\/p>\n\n\n\n<p>Extra Ordinary Comics is one of the more unique Patreon accounts online because fans get to experience front-row seats to what a comic artist\u2019s creative journey looks like. Li offers comic rough drafts and pre-releases to Patreon members, as well as time lapse drawings for aspiring comic artists.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">6. <a href=\"https:\/\/www.patreon.com\/boochaces\" target=\"_blank\" aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener\" class=\"rank-math-link\">Rancho Relaxo<\/a><\/h3>\n\n\n\n<img decoding=\"async\" id=\"image-cc65909\" class=\"image-c78cf19 cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2021\/09\/Screen-Shot-2021-09-17-at-1.57.29-PM.webp\" alt=\"\">\n\n\n\n<p><em>Image via <a href=\"https:\/\/www.patreon.com\/boochaces\" target=\"_blank\" rel=\"noreferrer noopener\">Rancho Relaxo<\/a><\/em><\/p>\n\n\n\n<p>Caitlin Cimini is the founder of Rancho Relaxo, a fully-functioning animal rescue farm focusing primarily on horses, chickens, pigs, goats, dogs, and cats. The shelter has been in operation since 2015, and Patreon helps Caitlin keep the organization running.<\/p>\n\n\n\n<p>Rancho Relaxo uses its voice to advocate for animals heading for slaughter or suffering from abuse by their owners. As a registered nonprofit, Patreon members can support the shelter and also enjoy tax deductions on their donations.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">7. <a href=\"https:\/\/www.patreon.com\/CaptainDisillusion\" target=\"_blank\" aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener\" class=\"rank-math-link\">Captain Disillusion<\/a><\/h3>\n\n\n\n<img decoding=\"async\" id=\"image-c97b555\" class=\"image-c7d72f0 cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2021\/09\/Screen-Shot-2021-09-17-at-1.53.52-PM.webp\" alt=\"\">\n\n\n\n<p><em>Image via <a href=\"https:\/\/www.patreon.com\/CaptainDisillusion\" target=\"_blank\" rel=\"noreferrer noopener\">Captain Disillusion<\/a><\/em><\/p>\n\n\n\n<p>Captain Disillusion used to create comedy Sci-Fi videos as a hobby. Today, he manages a professional career in analyzing unusual media to find out whether a salacious video\/photo is real or fake.<\/p>\n\n\n\n<p>Captain Disillusion retains his quirky humor as he breaks apart odd, viral content online. He delivers his findings through video posts, and his Patreon members gain access sneak peeks, outtakes, and media tutorials.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Top 5 Patreon alternatives<\/h2>\n\n\n\n<p>There\u2019s no denying that Patreon is one-of-a-kind. It\u2019s robust platform allows hundreds of thousands of creators to design, write, compose, shoot, and edit for a living.<\/p>\n\n\n\n<p>But there are a few downsides to Patreon, such as:<\/p>\n\n\n\n<div id=\"list-c901fea\" class=\"list-cdd8587\"><ul><li>Difficulty for users to find\/discover new creators unless they know the creator\u2019s handle<\/li><li>Rising costs for creators<\/li><li>Inconsistent content violation guidelines<\/li><li>No promotional capabilities (ads, sponsored posts, etc.)<\/li><\/ul><\/div>\n\n\n\n<p>As a result, other similar platforms have emerged in the last few years as legitimate alternatives to Patreon.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1. Podia<\/h3>\n\n\n\n<img decoding=\"async\" id=\"image-cc5036a\" class=\"image-ce5de28 cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2021\/09\/Screen-Shot-2021-09-20-at-12.16.12-PM.webp\" alt=\"\">\n\n\n\n<p><em>Image via <a href=\"https:\/\/www.podia.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Podia<\/a><\/em><\/p>\n\n\n\n<p><a href=\"https:\/\/sellcoursesonline.com\/podia-review\" target=\"_blank\" rel=\"noopener\">Podia<\/a> resembles online course websites like Coursera and Udemy but includes a much wider range of digital content options for creators. Users can choose to buy individual pieces of content (like a course or episode) or choose from available exclusive memberships.<\/p>\n\n\n\n<p>Podia\u2019s top advantages include:<\/p>\n\n\n\n<div id=\"list-c74e558\" class=\"list-cfb41af\"><ul><li><span style=\"font-weight: 400;\">Email marketing features<\/span><\/li><li><span style=\"font-weight: 400;\">Affordability<\/span><\/li><li><span style=\"font-weight: 400;\">Tech tool support (embedded checkouts, video hosting, etc.)<\/span><\/li><li><span style=\"font-weight: 400;\">Capability with most downloadable content types<\/span><\/li><\/ul><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">2. Hy.page<\/h3>\n\n\n\n<img decoding=\"async\" id=\"image-c0181a8\" class=\"image-cd0ede2 cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2021\/09\/Screen-Shot-2021-09-20-at-12.10.18-PM.webp\" alt=\"\">\n\n\n\n<p><em>Image via <a href=\"https:\/\/hypage.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Hypage<\/a><\/em><\/p>\n\n\n\n<p>Many consider Hy.page to be Patreon\u2019s biggest competitor. The platform integrates fan memberships with bio links so that social media followers can become financial supporters of their favorite artists more easily.<\/p>\n\n\n\n<p>Hy.page has raving reviews on Capterra. Additional advantages include:<\/p>\n\n\n\n<div id=\"list-c390e14\" class=\"list-c0c7e50\"><ul><li><span style=\"font-weight: 400;\">Best versatility between social media accounts and Hy.page profile<\/span><\/li><li><span style=\"font-weight: 400;\">One-time payments and recurring subscriptions<\/span><\/li><li><span style=\"font-weight: 400;\">Fan special requests<\/span><\/li><li><span style=\"font-weight: 400;\">Affordability<\/span><\/li><li><span style=\"font-weight: 400;\">Doubles as a content management system (CMS) for creators<\/span><\/li><li><span style=\"font-weight: 400;\">Robust analytics<\/span><\/li><\/ul><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">3. Memberful<\/h3>\n\n\n\n<img decoding=\"async\" id=\"image-c688d0a\" class=\"image-c0cb61c cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2021\/09\/Screen-Shot-2021-09-20-at-12.20.19-PM.webp\" alt=\"\">\n\n\n\n<p><em>Image via <a href=\"https:\/\/memberful.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Memberful<\/a><\/em><\/p>\n\n\n\n<p>Memberful is one of the only leading creator-supporting solutions that offers a free trial and integrates smoothly with WordPress and MailChimp. Overall, it works much the same way as Patreon.<\/p>\n\n\n\n<p>Advantages of Memberful include:<\/p>\n\n\n\n<div id=\"list-c877212\" class=\"list-c1f06fd\"><ul><li>Easy plugins for top CMS tools<\/li><li>Free trial for creators<\/li><li>Robust analytics<\/li><\/ul><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">4. SubscribeStar<\/h3>\n\n\n\n<img decoding=\"async\" id=\"image-c7ebcbf\" class=\"image-c70e01b cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2021\/09\/Screen-Shot-2021-09-20-at-12.23.12-PM.webp\" alt=\"\">\n\n\n\n<p><em>Image via <a href=\"https:\/\/www.subscribestar.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">SubscribeStar<\/a><\/em><\/p>\n\n\n\n<p>For creators who are leery of overbearing content restrictions, SubscriberStar is the best option. Creators can attract supporting fans for publishing all types of art or to promote political and religious views.<\/p>\n\n\n\n<p>Additional advantages of SubscriberStar are:<\/p>\n\n\n\n<div id=\"list-c997b69\" class=\"list-ccd50ce\"><ul><li>Privacy for creators and their paying fans<\/li><li>Seconds well as a CMS to post, edit, and schedule content<\/li><li>Strong software integrations<\/li><li>Robust analytics<\/li><\/ul><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">5. Buy Me a Coffee<\/h3>\n\n\n\n<img decoding=\"async\" id=\"image-c5322ba\" class=\"image-c9f65d2 cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2021\/09\/Screen-Shot-2021-09-20-at-12.18.29-PM.webp\" alt=\"\">\n\n\n\n<p><em>Image via <a href=\"https:\/\/www.buymeacoffee.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Buy Me a Coffee<\/a><\/em><\/p>\n\n\n\n<p>Small-time and side-hustle creators love Buy Me a Coffee. There are multiple subscription options, including one-time payments or donations. It is also one of the most user-friendly alternatives to Patreon.<\/p>\n\n\n\n<p>The platform\u2019s top advantages are:<\/p>\n\n\n\n<div id=\"list-c500f0c\" class=\"list-c9ec5b3\"><ul><li><span style=\"font-weight: 400;\">Easy user profile and website navigation<\/span><\/li><li><span style=\"font-weight: 400;\">Engaged, human-to-human customer support<\/span><\/li><li><span style=\"font-weight: 400;\">Best for creators managing income through PayPal or direct deposit<\/span><\/li><\/ul><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Conclusion: Bringing Patreon into your influencer program can enhance your recruiting, social campaigns, and content creation.<\/h2>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>\u201cThe expansion of the creator economy is proof that \u2018creator\u2019 can be a legitimate job title. Creators are the next generation of media, marketing, and commerce, and marketers who want to engage them need to treat them as they would any other business partner.\u201d <\/em><\/p>\n<cite><em>&#8211; Insider Intelligence, <\/em><a href=\"https:\/\/content-na1.emarketer.com\/influencer-monetization-2021\" target=\"_blank\" aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener\" class=\"rank-math-link\"><em>Influencer Monetization 2021<\/em><\/a><\/cite><\/blockquote>\n\n\n\n<p>New developments in the <a class=\"rank-math-link\" href=\"https:\/\/grin.co\/blog\/understanding-the-creator-economy\/\">creator economy<\/a> open the doors for more people to become professional creators. Not only does this growth offer <strong>greater opportunities for brand-influencer partnerships<\/strong>, but it also pioneers <strong>new channels<\/strong> for sponsoring content that integrates products authentically.<\/p>\n\n\n\n<p>Patreon is a major milestone for the influencer marketing industry. Brands that set aside time to understand Patreon will get a better perspective of their creators and creators\u2019 audiences.<\/p>\n\n\n\n<div class=\"seealso\"><p>Learn more about influencer marketing: <a href=\"https:\/\/grin.co\/influencer-marketing-101\/\">Influencer Marketing 101\n<\/a><\/p><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Updated: March 2024<\/h3>\n\n\n\n<div id=\"div-c5066fc\" class=\"div-c9b0b02\" style=\"--ccaos-duration:0.3s;--ccaos-delay:0.1s;--ccaos-easing:ease-in-outs;\" data-aos=\"fade-in-down-small\" data-aos-once=\"true\"><svg height=\"0\" width=\"0\"><defs><clipPath id=\"div-c9b0b02-path\"><path d=\"M64.5,56.5Q63,63,56.5,65.5Q50,68,32.5,76.5Q15,85,19,67.5Q23,50,32.5,46Q42,42,46,40.5Q50,39,61.5,33Q73,27,69.5,38.5Q66,50,64.5,56.5Z\"><\/path><\/clipPath><\/defs><\/svg>\n<h6 id=\"heading-c8d76a5\" class=\"heading-c729ccc\" style=\"--ccaos-duration:0.5s;\" data-aos=\"fade-in-up-small\" data-aos-once=\"true\">Hand-Picked Content<\/h6>\n\n\n\n<div id=\"query-c0f729a\" class=\"query-c82076c\" style=\"--ccaos-duration:0.8s;--ccaos-easing:eases;\" data-aos=\"fade\" data-query_id=\"1\">\n<div id=\"querytemplate-c56de9a\" class=\"querytemplate-c08f232\" cc-query-template=\"\"><div class=\"cc-query-item\">\n<a id=\"div-cfbf655\" class=\"div-cdae1ed \" href=\"https:\/\/grin.co\/blog\/outdoor-influencers-for-your-brand\/\">\n<div id=\"div-c9e56ff\" class=\"div-cac6a46\">\n<div id=\"div-cf0d2e0\" class=\"div-c0d72dc\">\n<h6 id=\"heading-c280afb\" class=\"heading-c0641a5\">Dec<\/h6>\n\n\n\n<h6 id=\"heading-ca826de\" class=\"heading-c93ff93\">21<\/h6>\n<\/div>\n\n\n\n<img loading=\"lazy\" decoding=\"async\" id=\"image-ca867c9\" class=\"image-c39003f cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2022\/09\/IM_How_Outdoor_Influencers_2023-Q4-12_Featured1.webp\" alt=\"\" height=\"640\" width=\"960\" srcset=\"https:\/\/grin.co\/wp-content\/uploads\/2022\/09\/IM_How_Outdoor_Influencers_2023-Q4-12_Featured1.webp 960w, https:\/\/grin.co\/wp-content\/uploads\/2022\/09\/IM_How_Outdoor_Influencers_2023-Q4-12_Featured1-300x200.webp 300w, https:\/\/grin.co\/wp-content\/uploads\/2022\/09\/IM_How_Outdoor_Influencers_2023-Q4-12_Featured1-768x512.webp 768w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\">\n<\/div>\n\n\n\n<div id=\"div-c38dfdd\" class=\"div-c3d857a\">\n<p id=\"paragraph-c9914ee\" class=\"paragraph-cbd13d9\">Discovery &amp; Recruitment<\/p>\n\n\n\n<h6 id=\"heading-ccf76bb\" class=\"heading-cda7d31\">How Outdoor Influencers Can Bring a Breath of Fresh Air to Your Marketing<\/h6>\n\n\n\n<p id=\"paragraph-c2d2fb3\" class=\"paragraph-c09837a\"><span class=\"after\">&#8230;<\/span><\/p>\n\n\n\n<div id=\"button-c03ed82\" class=\"button-c59f2cf cc-btn\">Read More<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 32 32\"><path d=\"M27.707 16.707l-9 9c-0.181 0.181-0.431 0.293-0.707 0.293-0.552 0-1-0.448-1-1 0-0.276 0.112-0.526 0.293-0.707l7.293-7.293h-19.586c-0.552 0-1-0.448-1-1s0.448-1 1-1v0h19.586l-7.293-7.293c-0.181-0.181-0.293-0.431-0.293-0.707 0-0.552 0.448-1 1-1 0.276 0 0.526 0.112 0.707 0.293l9 9c0.181 0.181 0.293 0.431 0.293 0.707s-0.112 0.526-0.293 0.707v0z\"><\/path><\/svg><\/div>\n<\/div>\n<\/a>\n<\/div><div class=\"cc-query-item\">\n<a id=\"div-cfbf655-q-2\" class=\"div-cdae1ed \" href=\"https:\/\/grin.co\/blog\/brand-ambassador-vs-influencer-programs\/\">\n<div id=\"div-c9e56ff-q-2\" class=\"div-cac6a46\">\n<div id=\"div-cf0d2e0-q-2\" class=\"div-c0d72dc\">\n<h6 id=\"heading-c280afb-q-2\" class=\"heading-c0641a5\">May<\/h6>\n\n\n\n<h6 id=\"heading-ca826de-q-2\" class=\"heading-c93ff93\">25<\/h6>\n<\/div>\n\n\n\n<img loading=\"lazy\" decoding=\"async\" id=\"image-ca867c9-q-2\" class=\"image-c39003f cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2020\/10\/SA_Ambassador-Programs-vs.-Influencer-Programs-REWRITE_featured1_2022-Q2-06.jpg\" alt=\"\" height=\"640\" width=\"960\" srcset=\"https:\/\/grin.co\/wp-content\/uploads\/2020\/10\/SA_Ambassador-Programs-vs.-Influencer-Programs-REWRITE_featured1_2022-Q2-06.jpg 960w, https:\/\/grin.co\/wp-content\/uploads\/2020\/10\/SA_Ambassador-Programs-vs.-Influencer-Programs-REWRITE_featured1_2022-Q2-06-300x200.jpg 300w, https:\/\/grin.co\/wp-content\/uploads\/2020\/10\/SA_Ambassador-Programs-vs.-Influencer-Programs-REWRITE_featured1_2022-Q2-06-768x512.jpg 768w, https:\/\/grin.co\/wp-content\/uploads\/2020\/10\/SA_Ambassador-Programs-vs.-Influencer-Programs-REWRITE_featured1_2022-Q2-06-150x100.jpg 150w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\">\n<\/div>\n\n\n\n<div id=\"div-c38dfdd-q-2\" class=\"div-c3d857a\">\n<p id=\"paragraph-c9914ee-q-2\" class=\"paragraph-cbd13d9\">Content Management<\/p>\n\n\n\n<h6 id=\"heading-ccf76bb-q-2\" class=\"heading-cda7d31\">Ambassador Programs vs Influencer Programs &#8211; Which Model Makes Sense for Your Brand?<\/h6>\n\n\n\n<p id=\"paragraph-c2d2fb3-q-2\" class=\"paragraph-c09837a\"><span class=\"after\">&#8230;<\/span><\/p>\n\n\n\n<div id=\"button-c03ed82-q-2\" class=\"button-c59f2cf cc-btn\">Read More<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 32 32\"><path d=\"M27.707 16.707l-9 9c-0.181 0.181-0.431 0.293-0.707 0.293-0.552 0-1-0.448-1-1 0-0.276 0.112-0.526 0.293-0.707l7.293-7.293h-19.586c-0.552 0-1-0.448-1-1s0.448-1 1-1v0h19.586l-7.293-7.293c-0.181-0.181-0.293-0.431-0.293-0.707 0-0.552 0.448-1 1-1 0.276 0 0.526 0.112 0.707 0.293l9 9c0.181 0.181 0.293 0.431 0.293 0.707s-0.112 0.526-0.293 0.707v0z\"><\/path><\/svg><\/div>\n<\/div>\n<\/a>\n<\/div><div class=\"cc-query-item\" data-lastpost=\"1\">\n<a id=\"div-cfbf655-q-3\" class=\"div-cdae1ed \" href=\"https:\/\/grin.co\/blog\/how-do-you-create-authentic-content\/\">\n<div id=\"div-c9e56ff-q-3\" class=\"div-cac6a46\">\n<div id=\"div-cf0d2e0-q-3\" class=\"div-c0d72dc\">\n<h6 id=\"heading-c280afb-q-3\" class=\"heading-c0641a5\">May<\/h6>\n\n\n\n<h6 id=\"heading-ca826de-q-3\" class=\"heading-c93ff93\">05<\/h6>\n<\/div>\n\n\n\n<img loading=\"lazy\" decoding=\"async\" id=\"image-ca867c9-q-3\" class=\"image-c39003f cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2021\/05\/How-Do-You-Create-Authentic-Content.jpg\" alt=\"\" height=\"400\" width=\"600\" srcset=\"https:\/\/grin.co\/wp-content\/uploads\/2021\/05\/How-Do-You-Create-Authentic-Content.jpg 600w, https:\/\/grin.co\/wp-content\/uploads\/2021\/05\/How-Do-You-Create-Authentic-Content-300x200.jpg 300w, https:\/\/grin.co\/wp-content\/uploads\/2021\/05\/How-Do-You-Create-Authentic-Content-150x100.jpg 150w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\">\n<\/div>\n\n\n\n<div id=\"div-c38dfdd-q-3\" class=\"div-c3d857a\">\n<p id=\"paragraph-c9914ee-q-3\" class=\"paragraph-cbd13d9\">Content Management<\/p>\n\n\n\n<h6 id=\"heading-ccf76bb-q-3\" class=\"heading-cda7d31\">How to Create Authentic Content<\/h6>\n\n\n\n<p id=\"paragraph-c2d2fb3-q-3\" class=\"paragraph-c09837a\"><span class=\"after\">&#8230;<\/span><\/p>\n\n\n\n<div id=\"button-c03ed82-q-3\" class=\"button-c59f2cf cc-btn\">Read More<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 32 32\"><path d=\"M27.707 16.707l-9 9c-0.181 0.181-0.431 0.293-0.707 0.293-0.552 0-1-0.448-1-1 0-0.276 0.112-0.526 0.293-0.707l7.293-7.293h-19.586c-0.552 0-1-0.448-1-1s0.448-1 1-1v0h19.586l-7.293-7.293c-0.181-0.181-0.293-0.431-0.293-0.707 0-0.552 0.448-1 1-1 0.276 0 0.526 0.112 0.707 0.293l9 9c0.181 0.181 0.293 0.431 0.293 0.707s-0.112 0.526-0.293 0.707v0z\"><\/path><\/svg><\/div>\n<\/div>\n<\/a>\n<\/div><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Wealthy merchants commissioning artists dates back to ancient times and became its own legitimized economy during the European Renaissance.<\/p>\n","protected":false},"author":2,"featured_media":26037,"comment_status":"open","ping_status":"open","sticky":false,"template":"wp-custom-template-blog-single","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[99],"tags":[],"content-type":[208],"level":[201],"platform":[175],"type-of-creator":[195],"marketing-type":[176],"topics":[],"post-author":[147],"individual_goals":[117,118],"industry":[],"program_status":[113],"class_list":["post-17122","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-discovery-recruitment","content-type-blog","level-beginner","platform-patreon","type-of-creator-influencer","marketing-type-influencer-marketing","post-author-grin-contributor","individual_goals-find-influencers","individual_goals-increase-brand-awareness","program_status-beginner-0-10"],"acf":{"notification_sent":true,"view_count":18034,"for_creators":"","separated_thumbnail":null,"video_cover":"","ai_summary":"","faq":null,"hand_picked_content":null,"read_duration":15,"content_type":208},"_links":{"self":[{"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/posts\/17122","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/comments?post=17122"}],"version-history":[{"count":1,"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/posts\/17122\/revisions"}],"predecessor-version":[{"id":50189,"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/posts\/17122\/revisions\/50189"}],"acf:term":[{"embeddable":true,"taxonomy":"content-type","href":"https:\/\/grin.co\/wp-json\/wp\/v2\/content-type\/208"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/media\/26037"}],"wp:attachment":[{"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/media?parent=17122"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/categories?post=17122"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/tags?post=17122"},{"taxonomy":"content-type","embeddable":true,"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/content-type?post=17122"},{"taxonomy":"level","embeddable":true,"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/level?post=17122"},{"taxonomy":"platform","embeddable":true,"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/platform?post=17122"},{"taxonomy":"type-of-creator","embeddable":true,"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/type-of-creator?post=17122"},{"taxonomy":"marketing-type","embeddable":true,"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/marketing-type?post=17122"},{"taxonomy":"topics","embeddable":true,"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/topics?post=17122"},{"taxonomy":"post-author","embeddable":true,"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/post-author?post=17122"},{"taxonomy":"individual_goals","embeddable":true,"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/individual_goals?post=17122"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/industry?post=17122"},{"taxonomy":"program_status","embeddable":true,"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/program_status?post=17122"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}