{"id":19630,"date":"2022-01-24T18:11:48","date_gmt":"2022-01-25T01:11:48","guid":{"rendered":"https:\/\/grin.co\/?post_type=case_studies&#038;p=19630"},"modified":"2025-10-07T13:33:55","modified_gmt":"2025-10-07T20:33:55","slug":"influencer-marketing-mvmt","status":"publish","type":"case-studies","link":"https:\/\/grin.co\/case-studies\/influencer-marketing-mvmt\/","title":{"rendered":"MVMT Influencer Marketing Case Study"},"content":{"rendered":"\n<section id=\"section-ce1a86d\" class=\"section-c0c3a65 cc-sct\"><div id=\"section-ce1a86d-wrapper\" class=\"section-c0c3a65-wrapper cc-wrapper\">\n<div id=\"div-cf1b553\" class=\"div-c414d95\">\n<div id=\"div-ce55f4a\" class=\"div-c34f47e\" style=\"--ccaos-duration:0.4s;--ccaos-easing:eases;\" data-aos=\"fade-in-up-small\">\n<div id=\"div-cff8cb9\" class=\"div-cbe01ba\">\n<img decoding=\"async\" id=\"image-c38520c\" class=\"image-ce04b75 cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2022\/04\/MVMT-CS-Logo.webp\" alt=\"\">\n<\/div>\n\n\n\n<button id=\"div-c544ae4\" class=\"div-c2096f5 dtcs-btn\" data-modal=\"\" data-modalid=\"modal-cf062a3\">\n<p id=\"paragraph-c07afa6\" class=\"paragraph-cc78619\">Download the case study<\/p>\n\n\n\n<div id=\"icon-cade9d1\" class=\"icon-c195460 cc-icn\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 32 32\"><path d=\"M25.5 8v13c0 0.828-0.672 1.5-1.5 1.5s-1.5-0.672-1.5-1.5v0-9.375l-13.439 13.436c-0.272 0.272-0.648 0.44-1.063 0.44-0.83 0-1.503-0.673-1.503-1.503 0-0.415 0.168-0.791 0.44-1.063l13.439-13.436h-9.375c-0.828 0-1.5-0.672-1.5-1.5s0.672-1.5 1.5-1.5v0h13c0.828 0 1.5 0.672 1.5 1.5v0z\"><\/path><\/svg><\/div>\n<\/button>\n<\/div>\n\n\n\n<div id=\"div-cf4df2b\" class=\"div-c71456e\">\n<h1 id=\"heading-c796400\" class=\"heading-c58eb55\" style=\"--ccaos-duration:0.4s;--ccaos-easing:eases;\" data-aos=\"fade-in-up-small\">Disrupting the ecommerce apparel and accessories space with creators<\/h1>\n<\/div>\n<\/div>\n<\/div><\/section>\n\n\n\n<section id=\"section-caa1b56\" class=\"section-c51c247 cc-sct\"><div id=\"section-caa1b56-wrapper\" class=\"section-c51c247-wrapper cc-wrapper\">\n<div id=\"div-c64e67a\" class=\"div-c79ec3c case-study-slider\" style=\"--ccaos-duration:0.4s;--ccaos-easing:eases;\" data-aos=\"fade-in-up-small\">\n<div id=\"div-c669f04\" class=\"div-c41f727 case-study-slide\">\n<img decoding=\"async\" id=\"image-c38573d\" class=\"image-c587029 cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2023\/06\/mvmt3.webp\" alt=\"\">\n<\/div>\n\n\n\n<div id=\"div-cb875a6\" class=\"div-c271cd4 case-study-slide\">\n<div id=\"div-cbddc27\" class=\"div-c78675c case-study-slide-inner\">\n<div id=\"div-c3c4102\" class=\"div-c41dd20\">\n<p id=\"paragraph-c36258c\" class=\"paragraph-c50e1ff\">7x<\/p>\n\n\n\n<p id=\"paragraph-c05f3ed\" class=\"paragraph-caa883c\">creator growth<\/p>\n<\/div>\n\n\n\n<svg id=\"svg-caac71e\" class=\"svg-caed570 cc-svg\" viewBox=\"0 0 60 52\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  width=\"60\"  height=\"52\"  fill=\"none\"><path d=\"M22.5063 24.2739C28.8629 24.2739 34.0158 19.0635 34.0158 12.637C34.0158 6.21041 28.8629 1 22.5063 1C16.1498 1 10.9968 6.21041 10.9968 12.637C10.9968 19.0635 16.1498 24.2739 22.5063 24.2739Z\" stroke=\"white\" stroke-width=\"2\" stroke-miterlimit=\"10\"><\/path><path d=\"M35.3511 30.9243C31.6681 33.296 27.2236 34.7817 22.5188 34.7817C17.8141 34.7817 13.3696 33.2741 9.68664 30.9243C4.62459 33.0745 1.13184 38.1282 1.13184 43.8913V50.0984C1.13184 50.5195 1.48811 50.8737 1.91648 50.8737H43.0982C43.5256 50.8737 43.8829 50.5185 43.8829 50.0984V43.8913C43.9069 38.1282 40.4131 33.0745 35.3521 30.9243H35.3511Z\" stroke=\"white\" stroke-width=\"2\" stroke-miterlimit=\"10\"><\/path><path d=\"M40.668 22.3735H58.1318\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M49.3994 13.6421V31.1059\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg>\n<\/div>\n<\/div>\n\n\n\n<div id=\"div-c3def18\" class=\"div-c3b881a case-study-slide\">\n<img decoding=\"async\" id=\"image-c7acd15\" class=\"image-c2178e6 image-c587029 cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2023\/06\/mvmt4.webp\" alt=\"\">\n<\/div>\n\n\n\n<div id=\"div-ce0ade0\" class=\"div-c9caf0a case-study-slide\">\n<div id=\"div-c734b7b\" class=\"div-cf10e09 case-study-slide-inner\">\n<div id=\"div-cc9503e\" class=\"div-c44b360\">\n<p id=\"paragraph-c48a06a\" class=\"paragraph-ca5bbfc\">98%<\/p>\n\n\n\n<p id=\"paragraph-cff9e0a\" class=\"paragraph-c0ce0d4\">creator-accepted briefs<\/p>\n<\/div>\n\n\n\n<svg id=\"svg-cd275ca\" class=\"svg-c1ddfc7 cc-svg\" viewBox=\"0 0 59 59\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  width=\"59\"  height=\"59\"  fill=\"none\"><path d=\"M15.2121 29.4324H1V57.9342H15.2121V29.4324Z\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M15.2122 29.4324C15.2122 29.4324 27.2843 7.52623 27.9821 6.22697C28.6799 4.92772 30.4212 0.585829 33.5446 1.03203C37.0096 1.52688 36.5769 5.7963 36.5769 8.14738V22.3719H54.0873C57.1196 22.3719 59.3464 24.7913 57.0574 30.2978C54.7685 35.8044 45.4874 57.9331 45.4874 57.9331H15.2122V29.4313V29.4324Z\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg>\n<\/div>\n<\/div>\n\n\n\n<div id=\"div-ce47b30\" class=\"div-c91d68b case-study-slide\">\n<img decoding=\"async\" id=\"image-c852fe7\" class=\"image-cd53458 image-c587029 cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2023\/06\/mvmt6.webp\" alt=\"\">\n<\/div>\n\n\n\n<div id=\"div-cf02bd7\" class=\"div-c854e84 case-study-slide\">\n<div id=\"div-cda9e50\" class=\"div-cf5ef4e case-study-slide-inner\">\n<div id=\"div-c4ea66b\" class=\"div-c4f7cf1\">\n<p id=\"paragraph-c05efe4\" class=\"paragraph-cc293d2\">100K<\/p>\n\n\n\n<p id=\"paragraph-c661990\" class=\"paragraph-c1d47fc\">affiliate code conversions<\/p>\n<\/div>\n\n\n\n<svg id=\"svg-c852e16\" class=\"svg-cd45ed9 cc-svg\" viewBox=\"0 0 59 59\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  width=\"59\"  height=\"59\"  fill=\"none\"><path d=\"M15.2121 29.4324H1V57.9342H15.2121V29.4324Z\" stroke=\"black\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M15.2122 29.4324C15.2122 29.4324 27.2843 7.52623 27.9821 6.22697C28.6799 4.92772 30.4212 0.585829 33.5446 1.03203C37.0096 1.52688 36.5769 5.7963 36.5769 8.14738V22.3719H54.0873C57.1196 22.3719 59.3464 24.7913 57.0574 30.2978C54.7685 35.8044 45.4874 57.9331 45.4874 57.9331H15.2122V29.4313V29.4324Z\" stroke=\"black\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg>\n<\/div>\n<\/div>\n\n\n\n<div id=\"div-c9d4a5b\" class=\"div-cecfa8e case-study-slide\">\n<img decoding=\"async\" id=\"image-c9e8333\" class=\"image-cd15522 image-c587029 cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2023\/06\/mvmt7.webp\" alt=\"\">\n<\/div>\n\n\n\n<div id=\"div-cf29149\" class=\"div-cc085e8 case-study-slide\">\n<div id=\"div-cdfa021\" class=\"div-c5974a1 case-study-slide-inner\">\n<div id=\"div-ca8bc42\" class=\"div-c532f04\">\n<p id=\"paragraph-c99096e\" class=\"paragraph-cb3b8db\">39K<\/p>\n\n\n\n<p id=\"paragraph-ce3998d\" class=\"paragraph-c18d4c6\">influencer content created<\/p>\n<\/div>\n\n\n\n<svg id=\"svg-cbd34a0\" class=\"svg-c2f2917 cc-svg\" viewBox=\"0 0 59 59\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  width=\"59\"  height=\"59\"  fill=\"none\"><path d=\"M15.2121 29.4324H1V57.9342H15.2121V29.4324Z\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M15.2122 29.4324C15.2122 29.4324 27.2843 7.52623 27.9821 6.22697C28.6799 4.92772 30.4212 0.585829 33.5446 1.03203C37.0096 1.52688 36.5769 5.7963 36.5769 8.14738V22.3719H54.0873C57.1196 22.3719 59.3464 24.7913 57.0574 30.2978C54.7685 35.8044 45.4874 57.9331 45.4874 57.9331H15.2122V29.4313V29.4324Z\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg>\n<\/div>\n<\/div>\n\n\n\n<div id=\"div-cfbf38a\" class=\"div-cfd5ded case-study-slide\">\n<img decoding=\"async\" id=\"image-cd1e2e7\" class=\"image-c693440 image-c587029 cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2023\/06\/mvmt8.webp\" alt=\"\">\n<\/div>\n\n\n\n<div id=\"div-ca8cd1b\" class=\"div-c6c537a case-study-slide\">\n<img decoding=\"async\" id=\"image-c5ccbea\" class=\"image-c694178 image-c587029 cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2023\/06\/mvmt9.webp\" alt=\"\">\n<\/div>\n<\/div>\n<\/div><\/section>\n\n\n\n<section id=\"section-cd53d26\" class=\"section-c54831b cc-sct\"><div id=\"section-cd53d26-wrapper\" class=\"section-c54831b-wrapper cc-wrapper\">\n<div id=\"div-c6106dc\" class=\"div-c0fb9b6\" style=\"--ccaos-duration:0.4s;--ccaos-easing:eases;\" data-aos=\"fade-in-up-small\">\n<div id=\"div-c79364d\" class=\"div-cbb44cb\">\n<h2 id=\"heading-c86921d\" class=\"heading-cbf08b6 success-story\">Success story<\/h2>\n<\/div>\n\n\n\n<div id=\"div-c411f9b\" class=\"div-cda313e\">\n<p id=\"paragraph-c1117ae\" class=\"paragraph-c0cca7a\">Long before Instagram dominated the social media landscape, MVMT\u2019s team instinctively knew that working with talented Instagram photographers could be an effective content-sourcing strategy. Years before\u00a0influencer marketing\u00a0became an everyday buzz phrase, the brand\u2019s young, hip identity made working with creators a natural fit.<br><br>The method was simple. They found instagrammers posting striking images that reflected the qualities of the MVMT watches brand. If they had followings of 30,000 to 500,000, the team reached out. Their approach to make contact with creators was to say \u201cWe love your work. I\u2019d love to send you some watches in exchange for some content,\u201d said Senior Influencer Marketing Manager Ethan Frame \u201cAnd from there, that\u2019s how we started sourcing beautiful imagery from around the world, which no one had seen before, or done on social media.\u201d The results were positive&#8211;the content was getting attention. That\u2019s when the MVMT team realized the potential of\u00a0leveraging creator partnerships\u00a0not only for content creation, but as an extremely cost-effective way to drive sales.<\/p>\n<\/div>\n<\/div>\n<\/div><\/section>\n\n\n\n<section id=\"section-c3a4c91\" class=\"section-cfb49ed cc-sct\"><div id=\"section-c3a4c91-wrapper\" class=\"section-cfb49ed-wrapper cc-wrapper\">\n<div id=\"div-c7be06a\" class=\"div-cf99d54\" style=\"--ccaos-duration:0.4s;--ccaos-easing:eases;\" data-aos=\"fade-in-up-small\">\n<div id=\"div-cd24ec2\" class=\"div-ca324d5\">\n<h2 id=\"heading-cda999c\" class=\"heading-c967248 the-challenge\">The challenge<\/h2>\n<\/div>\n\n\n\n<div id=\"div-cceb01f\" class=\"div-c519046\">\n<p id=\"paragraph-c25675d\" class=\"paragraph-c8147c6\">An all-in-one creator management solution<\/p>\n\n\n\n<p id=\"paragraph-c184858\" class=\"paragraph-cd367c8\">Between monitoring different creators on several platforms and synthesizing the information being collected by MVMT\u2019s growing marketing team, the simple spreadsheet was no longer working. With five team members and a significant number of creators, it was clear they needed a better solution.<\/p>\n\n\n\n<p id=\"paragraph-cef6090\" class=\"paragraph-cc61e55 hang-punctuation\">I can honestly say GRIN has been my saving grace. I literally was nose deep in spreadsheets, fixing things for the majority of my day and now I don\u2019t have to do that. I can think big. I can think about how we want this program to grow and how we want to change it. At a macro level and without GRIN I wouldn\u2019t have been able to do that.<\/p>\n\n\n\n<div id=\"div-cd2c4c3\" class=\"div-c5b716e\">\n<img decoding=\"async\" id=\"image-c0f8621\" class=\"image-ceb78cf cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2019\/11\/Ethan-Frame.png\" alt=\"\">\n\n\n\n<div id=\"div-c8ed824\" class=\"div-c36200b\">\n<p id=\"paragraph-ce9f258\" class=\"paragraph-c605deb\">Ethan Frame<\/p>\n\n\n\n<p id=\"paragraph-c3e2312\" class=\"paragraph-c036b68\">Senior Influencer Marketing Manager at MVMT<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/section>\n\n\n\n<section id=\"section-cd94f23\" class=\"section-c2c579e cc-sct\"><div id=\"section-cd94f23-wrapper\" class=\"section-c2c579e-wrapper cc-wrapper\">\n<div id=\"div-cf9a5e3\" class=\"div-c79e290\" style=\"--ccaos-duration:0.4s;--ccaos-easing:eases;\" data-aos=\"fade-in-up-small\">\n<div id=\"div-c44b2ae\" class=\"div-c396ad4\">\n<h2 id=\"heading-c30e0b9\" class=\"heading-c79a92d the-solution\">The solution<\/h2>\n<\/div>\n\n\n\n<div id=\"div-c200498\" class=\"div-c73b6ca\">\n<p id=\"paragraph-cd8eb6d\" class=\"paragraph-ca6f501\">Moving from spreadsheets to software<\/p>\n\n\n\n<p id=\"paragraph-c608543\" class=\"paragraph-c8aca93\"><a href=\"https:\/\/grin.co\/how-grin-works\/\"><span class=\"cc-span grin-purple\">GRIN software<\/span><\/a>\u00a0offered all of the capabilities MVMT needed to scale their influencer marketing efforts and keep their brand\u2019s online presence growing strong. The most important feature GRIN offered MVMT was the Shopify integration, which made it easy to create unique promo links for each creator and send products to people from within the platform.<\/p>\n\n\n\n<div id=\"div-cb22d95\" class=\"div-c05fbfd\">\n<div id=\"div-cacc969\" class=\"div-ce9f65f\">\n<h3 id=\"heading-cca3732\" class=\"heading-c1fb8ca\">Scaling<\/h3>\n\n\n\n<p id=\"paragraph-c890e63\" class=\"paragraph-c2ffd50\">GRIN provided all the tools MVMT needed to scale their influencer marketing efforts and maintain strong online growth.<\/p>\n<\/div>\n\n\n\n<div id=\"div-c466e88\" class=\"div-c7fd81d\">\n<h3 id=\"heading-c2259d4\" class=\"heading-cd961e7\"><strong>Shopify integration<\/strong><\/h3>\n\n\n\n<p id=\"paragraph-cc20bf9\" class=\"paragraph-c5aa04e\">GRIN\u2019s Shopify integration allowed MVMT to create unique promo links for each creator and send products directly through the platform.<\/p>\n<\/div>\n\n\n\n<div id=\"div-cb1aee5\" class=\"div-c8d63e2\">\n<h3 id=\"heading-c7b4f71\" class=\"heading-cf60806\"><strong>Organizing creators<\/strong><\/h3>\n\n\n\n<p id=\"paragraph-cb2bac2\" class=\"paragraph-cdd5d3f\">GRIN helped MVMT efficiently organize their growing roster of creators and collaborate seamlessly with their marketing team.<\/p>\n<\/div>\n\n\n\n<div id=\"div-c070309\" class=\"div-ca48f67\">\n<h3 id=\"heading-cd952d2\" class=\"heading-c47fc84\"><strong>Profile management<\/strong><\/h3>\n\n\n\n<p id=\"paragraph-c9e0161\" class=\"paragraph-c9fcbb5\">The platform enabled MVMT to build individual profiles for each partner and discover new talent easily, with synced updates for effortless record keeping.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/section>\n\n\n\n<section id=\"section-c89dab2\" class=\"section-c30d7a7 cc-sct\"><div id=\"section-c89dab2-wrapper\" class=\"section-c30d7a7-wrapper cc-wrapper\">\n<div id=\"div-c845fd1\" class=\"div-cd0eb6b\" style=\"--ccaos-duration:0.4s;--ccaos-easing:eases;\" data-aos=\"fade-in-up-small\">\n<div id=\"div-c8e5db4\" class=\"div-c0cda14\">\n<h2 id=\"heading-c1714ca\" class=\"heading-cc61015 the-results\">The results<\/h2>\n<\/div>\n\n\n\n<div id=\"div-cfbdc9d\" class=\"div-ce053eb\">\n<p id=\"paragraph-c4013cd\" class=\"paragraph-c1a26d8\">One streamlined system of record<\/p>\n\n\n\n<p id=\"paragraph-cbf478b\" class=\"paragraph-c860c51\">Today, the influencer marketing team spends around 85-90 percent of their time using GRIN. They still occasionally open individual platforms, but GRIN is a comprehensive tool that puts email outreach, fulfilling products, creating discount codes and affiliate links, reporting and analysis all in one place.<\/p>\n\n\n\n<div id=\"div-c86eb17\" class=\"div-cdd0e9b\">\n<div id=\"div-cbede7e\" class=\"div-cd833f2\">\n<p id=\"paragraph-c192714\" class=\"paragraph-c7b466d\">7x<\/p>\n\n\n\n<p id=\"paragraph-c35c05d\" class=\"paragraph-cb06968\">creator growth<\/p>\n<\/div>\n\n\n\n<div id=\"div-c91206b\" class=\"div-c5ece51\">\n<p id=\"paragraph-c111406\" class=\"paragraph-c422e7a\">100K<\/p>\n\n\n\n<p id=\"paragraph-cfc25b9\" class=\"paragraph-c21c088\">affiliate code conversions<\/p>\n<\/div>\n\n\n\n<div id=\"div-c2bd550\" class=\"div-c95b246\">\n<p id=\"paragraph-c3a0b61\" class=\"paragraph-c76af0c\">39K<\/p>\n\n\n\n<p id=\"paragraph-cab49b7\" class=\"paragraph-c88060d\">influencer content created<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div id=\"div-ce49d07\" class=\"div-c67232c\" style=\"--ccaos-duration:0.4s;--ccaos-easing:eases;\" data-aos=\"fade-in-up-small\">\n<img loading=\"lazy\" decoding=\"async\" id=\"image-ccd8889\" class=\"image-cca4b50 cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2022\/09\/ethan-mvmt-influencer-marketing-testimonial-1.webp\" srcset=\"https:\/\/grin.co\/wp-content\/uploads\/2022\/09\/ethan-mvmt-influencer-marketing-testimonial-1.webp 400w, https:\/\/grin.co\/wp-content\/uploads\/2022\/09\/ethan-mvmt-influencer-marketing-testimonial-1-300x300.webp 300w, https:\/\/grin.co\/wp-content\/uploads\/2022\/09\/ethan-mvmt-influencer-marketing-testimonial-1-150x150.webp 150w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" width=\"400\" height=\"400\" alt=\"Ethan Frame portrait\"\/>\n\n\n\n<div id=\"div-ccb93d9\" class=\"div-c6318ac\">\n<p id=\"paragraph-cd923ff\" class=\"paragraph-cb61e24 hang-punctuation\">I was spending more time fixing the spreadsheets than I was actually being able to scale the program and think big.<\/p>\n\n\n\n<div id=\"div-ccd2423\" class=\"div-c12e048\">\n<p id=\"paragraph-cd3261d\" class=\"paragraph-c771a5c\">Ethan Frame<\/p>\n\n\n\n<p id=\"paragraph-cf2c1b1\" class=\"paragraph-ca280c8\">Senior Influencer Marketing Manager at MVMT<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/section>\n\n\n\n<div id=\"modal-cf062a3\" class=\"cc-mdl modal-modal-c4e9f90 cc-modal-fade-in\" style=\"--modalduration:.3s;\" data-classid=\"true\" data-modalduration=\".3\" data-preventpagescroll=\"true\" data-closeoverlay=\"true\" data-every=\"true\"><a href=\"#\" class=\"cc-mdl-close\" aria-hidden=\"true\"><\/a><div class=\"cc-mdl-container\"><section class=\"modal-c4e9f90 cc-modaler\">\n<a id=\"icon-c64bfea\" class=\"icon-cd38337 cc-icn\" data-modalclose=\"\" data-modalid=\"modal-cf062a3\" href=\"\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 32 32\"><path d=\"M25.707 24.293c0.181 0.181 0.293 0.431 0.293 0.708 0 0.552-0.448 1-1 1-0.276 0-0.527-0.112-0.708-0.293v0l-8.293-8.293-8.293 8.293c-0.181 0.181-0.431 0.292-0.707 0.292-0.552 0-1-0.448-1-1 0-0.276 0.112-0.526 0.292-0.707v0l8.293-8.293-8.293-8.293c-0.181-0.181-0.292-0.431-0.292-0.707 0-0.552 0.448-1 1-1 0.276 0 0.526 0.112 0.707 0.292v0l8.293 8.293 8.293-8.293c0.181-0.181 0.431-0.292 0.707-0.292 0.552 0 1 0.448 1 1 0 0.276-0.112 0.526-0.292 0.707v0l-8.293 8.293z\"><\/path><\/svg><\/a>\n\n\n\n<h3 id=\"heading-cd14e19\" class=\"heading-c87f57f\">Download the full case study<\/h3>\n\n\n\n<div class=\"form-target content\" data-form-id=\"af00997b-b586-4eaa-81cc-a126f4f154cb\" data-assetid=\"WEB-2021-Q1-MVMT-Watches-Customer-Story-Case-Study\" data-thankyou=\"\/pdf\/mvmt-case-study\/\"><\/div>\n<\/section><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>MVMT scaled to dominate the apparel industry with GRIN.<\/p>\n","protected":false},"featured_media":32945,"menu_order":0,"template":"","content-type":[211],"class_list":["post-19630","case-studies","type-case-studies","status-publish","has-post-thumbnail","hentry","content-type-downloadable"],"acf":{"cover_logo":25614,"cover_logo_2":24797,"brand_name":"MVMT","read_duration":4,"content_type":211},"_links":{"self":[{"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/case-studies\/19630","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/case-studies"}],"about":[{"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/types\/case-studies"}],"acf:term":[{"embeddable":true,"taxonomy":"content-type","href":"https:\/\/grin.co\/wp-json\/wp\/v2\/content-type\/211"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/media\/32945"}],"wp:attachment":[{"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/media?parent=19630"}],"wp:term":[{"taxonomy":"content-type","embeddable":true,"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/content-type?post=19630"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}