{"id":36200,"date":"2024-02-23T14:16:36","date_gmt":"2024-02-23T21:16:36","guid":{"rendered":"https:\/\/grin.co\/?post_type=influencer-resource&#038;p=36200"},"modified":"2024-10-28T12:53:43","modified_gmt":"2024-10-28T19:53:43","slug":"modern-consumer-survey-ebook","status":"publish","type":"influencer-resource","link":"https:\/\/grin.co\/influencer-marketing-guides\/modern-consumer-survey-ebook\/","title":{"rendered":"The Influencer Marketer&#8217;s Guide to the Modern Consumer"},"content":{"rendered":"\n<section id=\"section-c8e326d\" class=\"section-c353f41 cc-sct\"><div id=\"section-c8e326d-wrapper\" class=\"section-c353f41-wrapper cc-wrapper\">\n<div id=\"div-c28ae25\" class=\"div-cff841e\">\n<h4 id=\"heading-ca85e28\" class=\"heading-cb7f538\" style=\"--ccaos-duration:0.4s;--ccaos-easing:eases;\" data-aos=\"fade-in-up-small\">GUIDE<\/h4>\n\n\n\n<h1 id=\"heading-ceb1f07\" class=\"heading-c84f2fc text-balance\" style=\"--ccaos-duration:0.4s;--ccaos-easing:eases;\" data-aos=\"fade-in-up-small\">The Influencer Marketer\u2019s Guide to the Modern Consumer<\/h1>\n\n\n\n<p id=\"paragraph-c881aa3\" class=\"paragraph-c54cbcf\" style=\"--ccaos-duration:0.4s;--ccaos-easing:eases;\" data-aos=\"fade-in-up-small\">Creators today aren\u2019t just shaping product decisions\u2014they are shaping lifestyle decisions. Check out our guide for the latest tips, trends, and strategies for reaching the modern consumer and integrating your brand into their daily lives.<\/p>\n\n\n\n<div id=\"button-c85307f\" class=\"button-c3d43f0 cc-btn\" style=\"--ccaos-duration:0.4s;--ccaos-easing:eases;\" data-aos=\"fade-in-up-small\" data-interaction=\"{&quot;dbclick&quot;:[],&quot;scrollinview&quot;:[],&quot;click1&quot;:[{&quot;action&quot;:&quot;customjs&quot;,&quot;class&quot;:&quot;ani-form&quot;,&quot;targets&quot;:[{&quot;target&quot;:&quot;selector&quot;,&quot;type&quot;:&quot;&quot;,&quot;data&quot;:&quot;.div-c56727b&quot;},{&quot;target&quot;:&quot;selector&quot;,&quot;type&quot;:&quot;&quot;,&quot;data&quot;:&quot;.image-cdc9953&quot;}],&quot;conditions&quot;:[],&quot;customjs&quot;:&quot;scrollToFinalSlide();&quot;}],&quot;click1Tar&quot;:{&quot;target&quot;:&quot;current&quot;}}\">Get the Guide<\/div>\n<\/div>\n\n\n\n<div id=\"div-cd9bd69\" class=\"div-c0c68d1 shadow-arrows dark-theme\" style=\"--ccaos-duration:0.4s;--ccaos-delay:.6s;--ccaos-easing:eases;\" data-aos=\"fade\"><p><style>\n\t\t  #pdf-viewer {\n\t\t\twidth: 100%;\n\t\t\theight: 100%;\n\t\t\tposition: relative;\n\t\t\tpadding-bottom: 35px;\n\t\t  }\n\t\t  .textLayer{\n\t\t    display:none;\n\t\t  }\n\t\t  \n\t\t  #pdf-viewer.slick-slider{\n\t\t    display: flex;\n\t\t\talign-items: center;\n\t\t  }\n\t\t  \n\t\t  \n\t\t  .download-header{\n\t\t    font-weight: 700;\n\t\t\ttext-align:center;\n\t\t  }\n\n\t\t  .pdf-page-canvas {\n\t\t\tdisplay: block;\n\t\t\tmargin: 6px auto;\n\t\t\tborder-radius: 8px;\n\t\t  }\n\t\t  \n\t\t  .slick-slider .pdf-page-canvas{\n\t\t    cursor:grab;\n\t\t  }\n\t\t  .slick-slider .pdf-page-canvas:active{\n\t\t    cursor:grab;\n\t\t  }\n\t\t  \n\t\t  .slick-slider .pdf-page-canvas{\n\t\t    margin: 0px auto;\n\t\t  }\n\t\t  \n\t\t  #pdf-viewer .slick-list{\n\t\t  \tmargin: 0 20px;\n\t\t\toverflow-x: hidden;\n\t\t\tborder-radius: 8px;\n\t\t  }\n\t\t  .slick-arrow{\n\t\t  \tposition: absolute;\n\t\t   \tbottom: -15px;\n\t\t\tleft: 50%;\n\t\t  }\n\t\t  .slick-arrow img{\n\t\t    width: 8px;\n\t\t\ttransition-duration: .3s;\n\t\t  }\n\t\t  \n\t\t  .slick-arrow img:hover, .slick-arrow.slick-disabled img{\n\t\t    opacity: .5;\n\t\t  }\n\t\t  \n\t\t  .shadow-arrows .slick-arrow img{\n\t\t    background-color: #33333322;\n            box-shadow: 0 0 12px 9px #33333322;\n\t\t  }\n\t\t  \n\t\t  .slick-next img{\n\t\t    transform: rotate(180deg) ;\n\t\t  }\n\t\t  \n\t\t  .slick-dots{\n\t\t    position: absolute;\n\t\t\tbottom: -5px;\n\t\t\tleft: 50%; 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It takes 10 seconds to download the full pdf.<\/p>\n\t\t<div class=\"form-target content short-form form-is-separated\" data-form-id=\"af00997b-b586-4eaa-81cc-a126f4f154cb\" data-assetid=\"WEB-2024-Q1-Guide:-The-Influencer-Marketer&#039;s-Guide-to-the-Modern-Consumer\" data-thankyou=\"\/pdf\/modern-consumer-survey-ebook\/\"><\/div>\n\t<\/div>\n\t\n\t<script src=\"\/wp-content\/themes\/cwicly-child\/js\/pdfjs-3.11.174-dist\/build\/pdf.js\"><\/script> \n\t<script type=\"text\/javascript\" src=\"https:\/\/cdn.jsdelivr.net\/npm\/slick-carousel@1.8.1\/slick\/slick.min.js\"><\/script>\n\t<script type=\"text\/javascript\" src=\"https:\/\/grin.co\/wp-content\/themes\/cwicly-child\/js\/pdf-viewer.js?version=231\"><\/script><\/p>\n<\/div>\n<\/div><\/section>\n\n\n\n<section id=\"section-cbba6a9\" class=\"section-cf1a149 cc-sct\"><div id=\"section-cbba6a9-wrapper\" class=\"section-cf1a149-wrapper cc-wrapper\">\n<div id=\"div-ce8fb82\" class=\"partnerlogos-slick-banner\">\n<div id=\"div-c9544a6\" 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decoding=\"async\" id=\"image-c3aa6bd\" class=\"image-cfdae2a cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/skims-logo-white.webp\" srcset=\"https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/skims-logo-white-e1726772588742.webp 586w, https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/skims-logo-white-e1726772588742-300x69.webp 300w\" sizes=\"auto, (max-width: 586px) 100vw, 586px\" width=\"586\" height=\"134\" alt=\"\">\n<\/div>\n\n\n\n<div id=\"div-cc430ce\" class=\"div-cf13d42\">\n<img loading=\"lazy\" decoding=\"async\" id=\"image-c45e423\" class=\"image-c7dc7e3 cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/VeraBradley-logo-white.webp\" srcset=\"https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/VeraBradley-logo-white.webp 1501w, https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/VeraBradley-logo-white-300x141.webp 300w, https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/VeraBradley-logo-white-1024x482.webp 1024w, 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src=\"https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/Alphalete-logo-white.webp\" srcset=\"https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/Alphalete-logo-white-e1726772386840.webp 2304w, https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/Alphalete-logo-white-e1726772386840-300x36.webp 300w, https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/Alphalete-logo-white-e1726772386840-1024x122.webp 1024w, https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/Alphalete-logo-white-e1726772386840-768x92.webp 768w, https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/Alphalete-logo-white-e1726772386840-1536x183.webp 1536w, https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/Alphalete-logo-white-e1726772386840-2048x244.webp 2048w\" sizes=\"auto, (max-width: 2304px) 100vw, 2304px\" width=\"2304\" height=\"275\" alt=\"\">\n<\/div>\n\n\n\n<div id=\"div-c0a7825\" class=\"div-cf0bc20\">\n<img loading=\"lazy\" decoding=\"async\" id=\"image-c995cc8\" class=\"image-c5ba300 cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/G-Fuel-logo-white.webp\" srcset=\"https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/G-Fuel-logo-white-e1726772367360.webp 1708w, https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/G-Fuel-logo-white-e1726772367360-300x92.webp 300w, https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/G-Fuel-logo-white-e1726772367360-1024x312.webp 1024w, https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/G-Fuel-logo-white-e1726772367360-768x234.webp 768w, https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/G-Fuel-logo-white-e1726772367360-1536x469.webp 1536w\" sizes=\"auto, (max-width: 1708px) 100vw, 1708px\" width=\"1708\" height=\"521\" alt=\"\">\n<\/div>\n\n\n\n<div id=\"div-c350fe5\" class=\"div-cd0c25b\">\n<img loading=\"lazy\" decoding=\"async\" id=\"image-cac37f4\" class=\"image-c350ece cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/siksilk.webp\" 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height=\"667\" alt=\"\">\n<\/div>\n\n\n\n<div id=\"div-c91458b\" class=\"div-c61b92b\">\n<img loading=\"lazy\" decoding=\"async\" id=\"image-c23de5c\" class=\"image-c34dfae cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/Hooey-logo-white-scaled.webp\" srcset=\"https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/Hooey-logo-white-scaled-e1726772308582.webp 2444w, https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/Hooey-logo-white-scaled-e1726772308582-300x72.webp 300w, https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/Hooey-logo-white-scaled-e1726772308582-1024x245.webp 1024w, https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/Hooey-logo-white-scaled-e1726772308582-768x184.webp 768w, https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/Hooey-logo-white-scaled-e1726772308582-1536x367.webp 1536w, https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/Hooey-logo-white-scaled-e1726772308582-2048x489.webp 2048w\" sizes=\"auto, (max-width: 2444px) 100vw, 2444px\" width=\"2444\" height=\"584\" alt=\"\">\n<\/div>\n\n\n\n<div id=\"div-c437f8c\" class=\"div-c57ad34\">\n<img loading=\"lazy\" decoding=\"async\" id=\"image-c49dc17\" class=\"image-ccd3b88 cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/Primal-pet-foods-logo-white.webp\" srcset=\"https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/Primal-pet-foods-logo-white-e1726772290503.webp 469w, https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/Primal-pet-foods-logo-white-e1726772290503-300x140.webp 300w\" sizes=\"auto, (max-width: 469px) 100vw, 469px\" width=\"469\" height=\"219\" alt=\"\">\n<\/div>\n\n\n\n<div id=\"div-ca2f23b\" class=\"div-cb7e6e9\">\n<img loading=\"lazy\" decoding=\"async\" id=\"image-cc62da6\" class=\"image-c3cf143 cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/ilia-logo-white.webp\" srcset=\"https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/ilia-logo-white-e1726772270392.webp 640w, https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/ilia-logo-white-e1726772270392-300x110.webp 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" width=\"640\" height=\"235\" alt=\"\">\n<\/div>\n\n\n\n<div id=\"div-cf4a889\" class=\"div-c9b2a13\">\n<img loading=\"lazy\" decoding=\"async\" id=\"image-cbc33c9\" class=\"image-c45d4ac cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/lovevery-logo-white.webp\" srcset=\"https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/lovevery-logo-white-e1726772251304.webp 900w, https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/lovevery-logo-white-e1726772251304-300x43.webp 300w, https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/lovevery-logo-white-e1726772251304-768x110.webp 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" width=\"900\" height=\"129\" alt=\"\">\n<\/div>\n\n\n\n<div id=\"div-cd27430\" class=\"div-cb5b746\">\n<img loading=\"lazy\" decoding=\"async\" id=\"image-c5176f0\" class=\"image-cc81a82 cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/ABLE-logo-white.webp\" srcset=\"https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/ABLE-logo-white-e1726772230506.webp 1079w, https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/ABLE-logo-white-e1726772230506-300x81.webp 300w, https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/ABLE-logo-white-e1726772230506-1024x278.webp 1024w, https:\/\/grin.co\/wp-content\/uploads\/2024\/09\/ABLE-logo-white-e1726772230506-768x209.webp 768w\" sizes=\"auto, (max-width: 1079px) 100vw, 1079px\" width=\"1079\" height=\"293\" alt=\"\">\n<\/div>\n\n\n\n<div id=\"div-c893515\" class=\"div-cd2e409\">\n<img loading=\"lazy\" decoding=\"async\" id=\"image-c0194dc\" class=\"image-c4ebad9 cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2024\/11\/liquidiv-logo-white-e1726772213356-6725bd9fc21ea.webp\" srcset=\"https:\/\/grin.co\/wp-content\/uploads\/2024\/11\/liquidiv-logo-white-e1726772213356-6725bd9fc21ea.webp 842w, https:\/\/grin.co\/wp-content\/uploads\/2024\/11\/liquidiv-logo-white-e1726772213356-6725bd9fc21ea-300x88.webp 300w, https:\/\/grin.co\/wp-content\/uploads\/2024\/11\/liquidiv-logo-white-e1726772213356-6725bd9fc21ea-768x225.webp 768w\" sizes=\"auto, (max-width: 842px) 100vw, 842px\" width=\"842\" height=\"247\" alt=\"\">\n<\/div>\n\n\n\n<div id=\"div-cd6b13a\" class=\"div-c44ac26\">\n<img decoding=\"async\" id=\"image-cd54562\" class=\"image-cf52293 cc-img\" src=\"https:\/\/grin.co\/wp-content\/uploads\/2024\/08\/Nutpods-logo-white-copy.webp\" alt=\"\">\n<\/div>\n<\/div>\n<\/div><\/section>\n\n\n\n<section id=\"section-c3b26c0\" class=\"section-c12b05c cc-sct\"><div id=\"section-c3b26c0-wrapper\" class=\"section-c12b05c-wrapper cc-wrapper\">\n<div id=\"div-cb9ae20\" class=\"div-c3e6137\" style=\"--ccaos-duration:.3s;--ccaos-easing:ease-in-outs;\" data-aos=\"fade-in-up-small\">\n<h2 id=\"heading-cba5e43\" class=\"heading-cfd4f89 whats-in-this-guide\">What&#8217;s in this guide?<\/h2>\n\n\n\n<h3 id=\"heading-c50118d\" class=\"heading-c4c99ca\" style=\"--ccaos-duration:0.5s;--ccaos-easing:ease-in-outs;\" data-aos=\"fade-in-down-small\" data-aos-once=\"true\">We surveyed over 1,000 U.S. consumers from the age of 18 to 65+ to learn their shopping habits and preferences. This guide provides you with the blueprint for meeting their needs.<\/h3>\n<\/div>\n\n\n\n<div id=\"div-c2b062c\" class=\"div-cc9e45d\" style=\"--ccaos-duration:.3s;--ccaos-easing:ease-in-outs;\" data-aos=\"fade-in-down-small\" data-aos-once=\"true\">\n<div id=\"div-c9f8cd7\" class=\"div-cb92222\" style=\"--ccaos-duration:0.4s;--ccaos-easing:eases;\" data-aos=\"fade-in-up-small\">\n<svg id=\"svg-ce1260e\" class=\"svg-c3aa83e cc-svg\" viewBox=\"0 0 27 27\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  width=\"27\"  height=\"27\"  fill=\"none\"><path d=\"M1 4.12488H7.24977L10.3751 16.6249H22.8751L26 7.24976H22.8751\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M11.9376 26C13.6635 26 15.0625 24.601 15.0625 22.8751C15.0625 21.1493 13.6635 19.7502 11.9376 19.7502C10.2118 19.7502 8.81274 21.1493 8.81274 22.8751C8.81274 24.601 10.2118 26 11.9376 26Z\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M21.3126 26C23.0385 26 24.4375 24.601 24.4375 22.8751C24.4375 21.1493 23.0385 19.7502 21.3126 19.7502C19.5868 19.7502 18.1877 21.1493 18.1877 22.8751C18.1877 24.601 19.5868 26 21.3126 26Z\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M13.5 7.24977L16.6249 10.3751L22.8751 1\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg>\n\n\n\n<h4 id=\"heading-cb1036d\" class=\"heading-cc870f5\">The buyer journey has changed.\u00a0<\/h4>\n\n\n\n<p id=\"paragraph-c2cd221\" class=\"paragraph-cbc15df\">From awareness to advocacy, creators shape the way the modern consumers engage throughout the buyer journey.<\/p>\n<\/div>\n\n\n\n<div id=\"div-c4846ac\" class=\"div-c9749ef\" style=\"--ccaos-duration:0.4s;--ccaos-easing:eases;\" data-aos=\"fade-in-up-small\">\n<svg id=\"svg-c3e9d5d\" class=\"svg-c628f0e cc-svg\" viewBox=\"0 0 22 29\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  width=\"22\"  height=\"29\"  fill=\"none\"><path d=\"M19.7653 13.7099C20.0523 13.4229 20.1374 12.9909 19.9807 12.6165C19.8239 12.2422 19.4564 11.9997 19.0506 12.0028L13.0371 12.0491L16.9265 2.37296C17.1037 1.93214 16.9462 1.42751 16.5498 1.16564C16.1534 0.90376 15.6275 0.956935 15.2916 1.29286L1.29293 15.2901C1.00591 15.5771 0.920833 16.0091 1.0776 16.3835C1.23437 16.7579 1.60189 17.0004 2.00776 16.9972L8.02162 16.9505L4.13224 26.6271C3.95506 27.0679 4.11249 27.5725 4.50889 27.8344C4.90529 28.0962 5.43122 28.0431 5.76718 27.7071L19.7653 13.7099Z\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg>\n\n\n\n<h4 id=\"heading-c4c9678\" class=\"heading-c7f6847\">Gen Z is blazing a new path.<\/h4>\n\n\n\n<p id=\"paragraph-c081be1\" class=\"paragraph-ce623c7\">The patch to purchase is especially different for Gen Z. Learn what it takes to drive action from today\u2019s most influential generation.\u00a0<\/p>\n<\/div>\n\n\n\n<div id=\"div-cec8efd\" class=\"div-c0229fe\" style=\"--ccaos-duration:0.4s;--ccaos-easing:eases;\" data-aos=\"fade-in-up-small\">\n<svg id=\"svg-c0a6d6c\" class=\"svg-c0b1b5d cc-svg\" viewBox=\"0 0 23 27\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  width=\"23\"  height=\"27\"  fill=\"none\"><path d=\"M17.0804 6.81391C17.0835 3.60614 14.486 1.00318 11.2783 1H11.2665C8.0587 1.00318 5.46118 3.60614 5.46436 6.81391C5.46753 10.0217 8.07095 12.6192 11.2783 12.616C14.481 12.6128 17.0767 10.0171 17.0804 6.81391Z\" stroke=\"white\" stroke-width=\"2\" stroke-miterlimit=\"10\"><\/path><path d=\"M21.6983 16.2221C21.6107 15.9177 21.3539 15.5715 20.6008 15.9957L20.422 16.1055L20.4039 16.1164C17.6775 17.7602 14.5537 18.6268 11.3699 18.6218C8.18622 18.6268 5.06148 17.7602 2.33511 16.1164L2.31696 16.1055L2.1382 15.9957C1.38684 15.5715 1.13049 15.9181 1.04066 16.2221C1.00209 16.3628 0.990751 16.5093 1.00754 16.6541C1.59737 22.3745 6.71255 26.5337 12.433 25.9443C17.339 25.4389 21.2174 21.5601 21.7233 16.6541C21.7428 16.5098 21.7337 16.3632 21.6974 16.2221\" stroke=\"white\" stroke-width=\"2\" stroke-miterlimit=\"10\"><\/path><\/svg>\n\n\n\n<h4 id=\"heading-cb993d2\" class=\"heading-cf94a2a\">GRIN can help.<\/h4>\n\n\n\n<p id=\"paragraph-c3f6143\" class=\"paragraph-ccbe68e\">Learn how GRIN\u2019s leading Creator Management platform can help you take your creator strategy to the next level.\u00a0\u00a0<\/p>\n<\/div>\n<\/div>\n<\/div><\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":36288,"menu_order":0,"template":"","content-type":[],"level":[],"platform":[],"type-of-creator":[],"marketing-type":[],"topics":[],"resource-types":[],"resource_category":[29],"class_list":["post-36200","influencer-resource","type-influencer-resource","status-publish","has-post-thumbnail","hentry","resource_category-guides"],"acf":{"read_duration":2,"content_type":false},"_links":{"self":[{"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/influencer-resource\/36200","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/influencer-resource"}],"about":[{"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/types\/influencer-resource"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/media\/36288"}],"wp:attachment":[{"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/media?parent=36200"}],"wp:term":[{"taxonomy":"content-type","embeddable":true,"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/content-type?post=36200"},{"taxonomy":"level","embeddable":true,"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/level?post=36200"},{"taxonomy":"platform","embeddable":true,"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/platform?post=36200"},{"taxonomy":"type-of-creator","embeddable":true,"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/type-of-creator?post=36200"},{"taxonomy":"marketing-type","embeddable":true,"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/marketing-type?post=36200"},{"taxonomy":"topics","embeddable":true,"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/topics?post=36200"},{"taxonomy":"resource-types","embeddable":true,"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/resource-types?post=36200"},{"taxonomy":"resource_category","embeddable":true,"href":"https:\/\/grin.co\/wp-json\/wp\/v2\/resource_category?post=36200"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}