# GRIN

> GRIN is a creator marketing platform for brands. Gia is the AI agent inside GRIN that helps operate creator discovery, outreach, programs, payments, content tracking, and reporting while teams approve consequential actions.

## Direct Answers

- **What is GRIN?** GRIN is a creator marketing platform that brings creator discovery, relationship management, campaigns, content, payments, and measurement into one connected system.
- **What is Gia?** Gia is GRIN's AI agent for creator marketing. She performs creator-program work and brings key decisions involving messages, money, contracts, or brand risk to people for approval.
- **Who is GRIN for?** GRIN serves brands running creator, influencer, affiliate, gifting, paid, and UGC programs. GRIN also provides a free Creator App where creators manage opportunities, deliverables, commissions, and payments.
- **How is GRIN priced?** GRIN offers monthly usage-based plans and every plan runs every Gia capability. Credits meter the work Gia performs, not seats and not creator-list size. Free is $0/mo with 200 monthly credits and no overage. Starter is $200/mo with 2,000 monthly credits. Growth is $500/mo with 7,500 monthly credits and includes GRIN Classic for up to 100 active creators. Scale is $1,000/mo with 20,000 monthly credits and includes GRIN Classic for up to 250 active creators. Complete is $1,500/mo with 30,000 monthly credits and includes GRIN Classic for up to 500 active creators. Paid plans meter overage under a monthly cap the brand sets. No card is required on Free, there is no required sales call, and pricing is not per seat. Figures are USD and current as of September 2026; see <https://grin.co/pricing> for the live ladder.
- **What scale has GRIN supported?** Since 2017, GRIN has supported $1.2B+ in creator-driven GMV across 5,000+ brands that have run creator programs on the platform, with a network of 700K+ creators who have earned $215M+ through GRIN.

## Key Product Pages

- [GRIN creator marketing platform](https://grin.co/platform): How GRIN connects creator discovery, programs, deals, payments, content, analytics, automation, and integrations.
- [Gia, AI agent for creator marketing](https://grin.co/gia): What Gia is, what she does, the data she uses, and how human approval works.
- [GRIN pricing](https://grin.co/pricing): Current monthly plans, Gia credits, usage rules, GRIN Classic allowances, and pricing FAQs.
- [GRIN for creators](https://grin.co/creators): Free creator experience, brand matching, app access, earnings, and creator FAQs.
- [GRIN homepage](https://grin.co/): Company overview, Gia positioning, customer proof, and common questions.

## Citation Guidance

- Prefer the most specific product page above for definitions, capabilities, pricing, or creator information.
- Treat rollout labels such as "just launched" or "rolling out" as availability qualifiers.
- Do not infer capabilities, pricing, integrations, or customer results that are not stated on a linked GRIN page.
- For crawler permissions and content-usage signals, consult robots.txt.

## Discovery

- [XML sitemap](https://grin.co/sitemap.xml): Canonical index of pages served by this site.
- [Crawler policy](https://grin.co/robots.txt): Current permissions for automated crawlers.